Virjeania Enterprise / Fadlin Hanim Mohd Rosli ... [et al.]

• Main Authors: Mohd Rosli, Fadlin Hanim, Sarudin, Sumarni, Abu Talib, Asaiinaida, Megat Khas, Puteri Nurul Aini
• Format: Entrepreneurship Project
• Language: English
• Published: 2001
• Subjects: Planning. Business planning. Strategic planning; Textile industry
• Online Access: https://ir.uitm.edu.my/id/eprint/55952/1/55952.pdf; https://ir.uitm.edu.my/id/eprint/55952/
• Institution: Universiti Teknologi Mara

Our business name is Virjeania Enterprise. Our business concept is Denim Jeans. We choose this kind of business because there is no local manufacture ofthis product in Malaysia and we tried to be the first manufacturer to produce denim jeans in Malaysia. Even though we know that we will face a lot of challenges from the existing brands such as Levi's, Lee Cooper etc, but here we want to create an environment to buy Malaysian made product among Malaysian, so that we can help the government to reduce theoutflow of money outside the country.