Ema Bridal House / Nur Farhana Ramlee

Regarding to fulfill the requirements of the Fundamental of Entrepreneurship (ENT300) course, I need to carry out a case study. To complete the case study, I need to collect all the information about the company to complete the case study. The company I chose to complete my case study is Ema Bridal...

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Bibliographic Details
Main Author: Ramlee, Nur Farhana
Format: Entrepreneurship Project
Language:English
Published: 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/58827/1/58827.pdf
https://ir.uitm.edu.my/id/eprint/58827/
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Institution: Universiti Teknologi Mara
Language: English
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Summary:Regarding to fulfill the requirements of the Fundamental of Entrepreneurship (ENT300) course, I need to carry out a case study. To complete the case study, I need to collect all the information about the company to complete the case study. The company I chose to complete my case study is Ema Bridal House, I have contacted the owner of Ema Bridal House to conduct an interview session with the owner named Madam Siti Nurshalimar Izzati Binti Mohd Kharuzi. From the interview, I have known their business background, entepreneur profile, organizational structure, type of business model and service marketing.