Assessing the effective communication of world heritage brand of protected areas: a case of Kinabalu Park / Christy Bidder, Boyd Sun Fatt and Spencer Hedley Mogindol

The United Nations Educational, Scientific and Cultural Organization (UNESCO) designates World Heritage Sites (WHS) of outstanding universal value to cultural or natural heritage. The highest recognition or honor that the site/property can receive is the designation of a site/ property as a UNESCO W...

Full description

Saved in:
Bibliographic Details
Main Authors: Bidder, Christy Bidder, Sun Fatt, Boyd, Mogindol, Spencer Hedley
Format: Article
Language:English
Published: Universiti Teknologi MARA, Perak 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/65656/1/65656.pdf
https://ir.uitm.edu.my/id/eprint/65656/
https://myjms.mohe.gov.my/index.php/myse/article/view/18837
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Universiti Teknologi Mara
Language: English