Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau

Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is ess...

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Main Author: Jalong Ngau, Donny
Format: Student Project
Language:English
Published: 2009
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf
https://ir.uitm.edu.my/id/eprint/66191/
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Institution: Universiti Teknologi Mara
Language: English
id my.uitm.ir.66191
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spelling my.uitm.ir.661912022-09-07T04:55:04Z https://ir.uitm.edu.my/id/eprint/66191/ Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau Jalong Ngau, Donny Marketing SB Plant culture Vegetables Mushrooms Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is essential to make the mushroom business in Kota Samarahan success especially at Desa Ilmu area. The limitations this research such as constraints, financial constraints and difficulty in gaining from respondents. Research design for this study is exploratory research because it attempt to explore and indentify the demographic profile of potential mushroom market. From this study, it will found the consumer profile and market towards mushroom. Therefore, this information very helpful for marketing the mushroom at Kota Samarahan. As a result recommendation can become a guideline to me to become more competitive to sustain in this business. 2009-10 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau. (2009) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Marketing
SB Plant culture
Vegetables
Mushrooms
spellingShingle Marketing
SB Plant culture
Vegetables
Mushrooms
Jalong Ngau, Donny
Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
description Mushroom is a good industry in Malaysia. A lot of Malaysian has been involved in this industry to earn their living and as a part time. This research will help me to get the information about the consumer towards mushroom. With the information I can plan how to market the mushroom. This study is essential to make the mushroom business in Kota Samarahan success especially at Desa Ilmu area. The limitations this research such as constraints, financial constraints and difficulty in gaining from respondents. Research design for this study is exploratory research because it attempt to explore and indentify the demographic profile of potential mushroom market. From this study, it will found the consumer profile and market towards mushroom. Therefore, this information very helpful for marketing the mushroom at Kota Samarahan. As a result recommendation can become a guideline to me to become more competitive to sustain in this business.
format Student Project
author Jalong Ngau, Donny
author_facet Jalong Ngau, Donny
author_sort Jalong Ngau, Donny
title Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
title_short Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
title_full Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
title_fullStr Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
title_full_unstemmed Identify Bumiputera demographic profile of mushroom market : Kota Samarahan / Donny Jalong Ngau
title_sort identify bumiputera demographic profile of mushroom market : kota samarahan / donny jalong ngau
publishDate 2009
url https://ir.uitm.edu.my/id/eprint/66191/1/66191.pdf
https://ir.uitm.edu.my/id/eprint/66191/
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