The role of trust in mediating the relationship between market orientation and relational satisfaction / Dr. Zainuddin Zakaria … [et al.]

The role of trust in mediating the relationship between market orientation and relational satisfaction / Dr. Zainuddin Zakaria … [et al.]

Many organisations are forming partnerships to enhance their capabilities to improve product quality, innovation, and market research (Wong et.al 2005). This paper aims to look into how the concept of trust (Benevolence and Credibility) can mediates the relational satisfaction of private higher lear...

Full description

Saved in:
Bibliographic Details
Main Authors: Zakaria, Zainuddin, Abdul Halim, Muhammad Abi Sofian, Mohd Hussain, Siti Hajar, Kamaludin, Mohd Ariff, Muhamad Yusof, Ahmad Tarmizi
Format: Book Section
Language:English
Published: Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka 2021
Subjects:
Industrial productivity
Organizational behavior. Corporate culture
Organizational effectiveness. Performance measurement
Online Access:https://ir.uitm.edu.my/id/eprint/68038/1/68038.pdf
https://ir.uitm.edu.my/id/eprint/68038/
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Universiti Teknologi Mara
Language: English

Internet

https://ir.uitm.edu.my/id/eprint/68038/1/68038.pdf
https://ir.uitm.edu.my/id/eprint/68038/

Similar Items