Profiling the segments of visitors in recreational forests / Nitanan Koshy Matthew, Chin Kee Tom and Velan Kunjuraman

Profiling the segments of visitors in recreational forests / Nitanan Koshy Matthew, Chin Kee Tom and Velan Kunjuraman

The identification and understanding of the needs of the customers are important. Failure to do such would fail to address the needs of visitors. On the same note, there is a lack of data on visitors’ profiles and perceptions on the facilities and services given in the forest. Hence, this study has...

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Bibliographic Details
Main Authors: Matthew, Nitanan Koshy, Chin, Kee Tom, Kunjuraman, Velan
Format: Article
Language:English
Published: Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2022
Subjects:
Ecotourism
Outdoor life. Outdoor recreation
Camping
Demographic surveys
Online Access:https://ir.uitm.edu.my/id/eprint/68040/1/68040.pdf
https://ir.uitm.edu.my/id/eprint/68040/
https://www.jthca.org/
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Institution: Universiti Teknologi Mara
Language: English

Internet

https://ir.uitm.edu.my/id/eprint/68040/1/68040.pdf
https://ir.uitm.edu.my/id/eprint/68040/
https://www.jthca.org/

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