Determinants of promotional effectiveness of Kiara College / Salinah Yain
KIARA College is a newly established higher educational institution in Sabah, Malaysia. As a newly established college, KIARA has to compete with other higher educations that already well-known and has a quite strong brand name. One way for KIARA College to compete with others is through the promoti...
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| Main Author: | |
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| Format: | Student Project |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/68480/1/68480.pdf https://ir.uitm.edu.my/id/eprint/68480/ |
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| Institution: | Universiti Teknologi Mara |
| Language: | English |