Service quality and customer satisfaction: experience of customers in postal service / Siti Rapidah Omar Ali and Siti Naemah Abd Hakim Amir

• Main Authors: Omar Ali, Siti Rapidah, Abd Hakim Amir, Siti Naemah
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Perlis 2020
• Subjects: Consumer satisfaction; Customer services. Customer relations
• Online Access: https://ir.uitm.edu.my/id/eprint/69199/1/69199.pdf; https://ir.uitm.edu.my/id/eprint/69199/; https://myjms.mohe.gov.my/index.php/intelek
• Institution: Universiti Teknologi Mara

Providing great quality services is essential for a sustainable competitive advantage in today’s aggressive business environment. An organisation’s success could be positively influenced by customer satisfaction. This study has attempted to examine the relationship between service-quality elements t...