7Ps of service marketing mix in business – for a service business / Nordayana Zulkifli
The success formula for each business marketing plan is to deliver a unique plan and experience that is different from their competitors, which will satisfy their target buyers. Derive from the marketing concept, the marketing mix evolves. The marketing mix is allocating the right product, at the ri...
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Format: | Article |
Language: | English |
Published: |
UiTM Cawangan Negeri Sembilan
2022
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/74333/1/74333.pdf https://ir.uitm.edu.my/id/eprint/74333/ |
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Institution: | Universiti Teknologi Mara |
Language: | English |