How to improve Marketing and Sales of Dewan Bahasa dan Pustaka (DBP) Reference Books to Institution of Higher Learning in Malaysia / Rudy Sa’edy
Publication industry in Malaysia has grown rapidly. In this industry, there are two categories, government-sponsored publications and private companies publication. These both categories plays important role in Malaysian publication industry whereby it is become more competitive and profitable.This...
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| Main Author: | |
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| Format: | Student Project |
| Language: | English |
| Published: |
2002
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/75013/1/75013.pdf https://ir.uitm.edu.my/id/eprint/75013/ |
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| Institution: | Universiti Teknologi Mara |
| Language: | English |