Klick! a content writing service / Afiqah Batrisyah Jaini and Haniza Sarijari

• Main Authors: Jaini, Afiqah Batrisyah, Sarijari, Haniza
• Format: Book Section
• Language: English
• Published: Academy of Language Studies 2023
• Subjects: Communication. Mass media
• Online Access: https://ir.uitm.edu.my/id/eprint/81986/1/81986.pdf; https://ir.uitm.edu.my/id/eprint/81986/; https://irole-uitm.com/
• Institution: Universiti Teknologi Mara

KLICK! content writing service was a project set up for assignment for the subject Professional Communication Exercise (ELS304). The chosen scope for this assignment is E-Content Publishing (ELS155), New Media Language (ELS105), and Creative Writing (ALS252). The objective behind the creation of this service is based on the observation that brand owners struggled to put out fresh and new content as a way to market their brand. Hence, the objective is to help write high-quality content for them for an affordable rate. The need for this content-writing service was also further analysed through interviews with business owners and anonymous surveys. The results of the survey showed that the majority of them agreed that the brand’s content, in truth, affected their decision-making while shopping and the result of the interview, agreed that they need content writers to promote their business effectively. Hence, this showed that content writing service is in great need, especially when it comes to the marketing aspect of the product.