Exploring factors influencing the adoption of cloud accounting systems in Indonesian Micro Small and Medium Enterprises: a unified theory of acceptance and use of technology based analysis / Devi Permatasari, Nor Farizal Mohammed and Nur Aima Shafie

• Main Authors: Permatasari, Devi, Mohammed, Nor Farizal, Shafie, Nur Aima
• Format: Article
• Language: English
• Published: Accounting Research Institute (ARI), Universiti Teknologi MARA, Shah Alam 2024
• Subjects: Small business. Medium-sized business; QA Mathematics
• Online Access: https://ir.uitm.edu.my/id/eprint/93601/2/93601.pdf; https://ir.uitm.edu.my/id/eprint/93601/
• Institution: Universiti Teknologi Mara

In the era of Industry 4.0, rapid technological advancements necessitate Micro, Small, and Medium Enterprises (MSMEs) to navigate these changes for business growth adeptly. Cloud accounting technology emerges as a pivotal tool in this context. Employing the Unified Theory of Acceptance and Use of Te...