The effectiveness of typeface on masthead design: Malay horror movie poster / Syahrul Nizam Shaari ... [et al.]

• Main Authors: Shaari, Syahrul Nizam, Mohd Nazri, Nur Ilyana Syuhada, Abdul Kadir, Norita, Ramlie, Mohd Khairulnizam
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Perak 2024
• Subjects: Posters
• Online Access: https://ir.uitm.edu.my/id/eprint/96149/1/96149.pdf; https://doi.org/10.24191/idealogy.v9i1.509; https://ir.uitm.edu.my/id/eprint/96149/; https://idealogyjournal.com/ojs/index.php/idealogy/issue/view/24; https://doi.org/10.24191/idealogy.v9i1.509
• Institution: Universiti Teknologi Mara

A well-designed typeface will have qualities that are consistent throughout the masthead design. We have been revealed with many film posters in this world. Despite a century of horror film production and entertainment, little study has looked at why people watch horror films and how it affects thei...