Assessing service quality at the University of Malaya Library
Service quality and customer satisfaction are rapidly evolving areas in library and information science research. Service quality measures from the marketing literature are being effectively used by library science researchers to develop library service quality measuring tools. This paper describes...
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| Format: | Article |
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University of Malaya Library
2008
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| Online Access: | http://eprints.um.edu.my/1714/ http://myais.fsktm.um.edu.my/10087/1/Assessing_Service_Quality_at_the_University_of_Malaya_Library.PDF |
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| Institution: | Universiti Malaya |