Motivating factors to self-disclosure on social media: A systematic mapping

Self-disclosure on social media can cause some privacy risks, but it benefits users and businesses if adequately managed. Companies may benefit from users' self-disclosure on social media to better understand the consumers' needs, customize services or products, and address users' con...

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Bibliographic Details
Main Authors: Zani, Azma Alina Ali, Norman, Azah Anir, Ghani, Norjihan Abdul
Format: Article
Published: IEEE-Inst Electrical Electronics Engineers Inc 2022
Subjects:
Online Access:http://eprints.um.edu.my/41352/
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Institution: Universiti Malaya