Case study : customer lifetime value for a fleet card business / Lim Kai Hoe <and> Low Yeok Chin.

• Main Authors: Lim, Kai Hoe, Low, Yeok Chin
• Format: Thesis
• Published: 2011
• Subjects: HF Commerce
• Online Access: http://studentsrepo.um.edu.my/3267/1/cover_pages.pdf; http://studentsrepo.um.edu.my/3267/2/abstrak.pdf; http://studentsrepo.um.edu.my/3267/3/contents.pdf; http://studentsrepo.um.edu.my/3267/4/chap1.pdf; http://studentsrepo.um.edu.my/3267/5/chap2.pdf; http://studentsrepo.um.edu.my/3267/6/chap3.pdf; http://studentsrepo.um.edu.my/3267/7/chap4.pdf; http://studentsrepo.um.edu.my/3267/8/chap5.pdf; http://studentsrepo.um.edu.my/3267/9/reference.pdf; http://studentsrepo.um.edu.my/3267/10/appendix.pdf; http://pendeta.um.edu.my/client/default/search/results?qu=Case+study+%3A+customer+lifetime+value+for+a+fleet+card+business&te=; http://studentsrepo.um.edu.my/3267/
• Institution: Universiti Malaya