Fenomena percampuran kod dalam iklan perniagaan bahasa Cina di Malaysia / Lau Su Kia
This research was conducted to study the phenomenon of code mixing in Malaysian Chinese business advertisements. Specifically, it aimed to identify the English lexical items and their characteristics mixed into the title and descriptive sentences and the factors leading to the emergence of the mixtu...
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Format: | Thesis |
Published: |
2007
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Online Access: | http://studentsrepo.um.edu.my/3998/1/lau_su_kia.pdf http://studentsrepo.um.edu.my/3998/ |
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Institution: | Universiti Malaya |