Factors influencing the customer intention to select Islamic credit cards: the mediating effect of customer satisfaction
Nowadays, factors that influence banks selection among customers has gained a lot of attention from researchers. Even though numerous studies have been done on customer intention to select Islamic banking, only few studies are found to focus on Islamic credit cards. Therefore, this study aims to exa...
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| Main Author: | |
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| Format: | UMK Etheses |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://discol.umk.edu.my/id/eprint/10102/1/Muhammad%20Zulfaris%20Bin%20Mohd%20Salleh.pdf http://discol.umk.edu.my/id/eprint/10102/ |
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| Institution: | Universiti Malaysia Kelantan |
| Language: | English |