An analysis of the physical comfort factors of a coffee shop.
Studies have agreed that physical comfort factors as the components of decision making to select the coffee shop. This research aims to analyze the impact of the physical comfort factors in a coffee shop from two perspectives of generations. The methodologies applied to test the hypothesis were the...
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| Main Author: | |
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| Format: | UMK Etheses |
| Language: | English |
| Published: |
2019
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| Online Access: | http://discol.umk.edu.my/id/eprint/10731/1/SITI%20AISYAH%20BINTI%20MUHAMMAD.pdf http://discol.umk.edu.my/id/eprint/10731/ |
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| Institution: | Universiti Malaysia Kelantan |
| Language: | English |