Measuring service quality and customer satisfaction of private health care industry in Kuala Lumpur

• Main Author: Nareshkumar S/O Duraisamy, .
• Format: Undergraduate Final Project Report
• Published: 2011
• Online Access: http://discol.umk.edu.my/id/eprint/5462/
• Institution: Universiti Malaysia Kelantan

Satisfaction of a firm’s customer has been recognized as the dominant factor in a business organization’s success which same goes to the private health care industry. The firm’s must know to attract customer and maximize their satisfaction towards the premise. Many factors that influence in develop...