Strategic orientations, the mediating effect of absorptive capacity and innovation: a study among Malaysian manufacturing SMEs

Strategic orientations (SOs) and absorptive capacity can significantly enhance innovation capacity in manufacturing Small and Medium Enterprises (SMEs). This study explores the relationship of SOs i.e., Market Orientations (MOs), Entrepreneurial Orientations (EOs) and Customer Orientations (COs) to...

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Bibliographic Details
Main Authors: Al Mamun, Abdullah, Fazal, Syed Ali, Mohiuddin, Muhammad, Su, Zhan
Format: Indexed Article
Language:English
Published: World Scientific Publishing Europe Ltd. 2019
Online Access:http://discol.umk.edu.my/id/eprint/7290/1/Strategic%20orientations%2C%20the%20mediating%20effect%20of%20absorptive%20capacity%20and%20innovation%20a%20study%20among%20malaysian%20manufacturing%20smes.pdf
http://discol.umk.edu.my/id/eprint/7290/
https://www.worldscientific.com/doi/abs/10.1142/S1363919619500166
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Institution: Universiti Malaysia Kelantan
Language: English