Innovation and firm’s performance among Malaysian manufacturing SME’s
SMEs commonly compete based on price and quality; however, these may not be enough to gain competitive advantages, sustainability, and superior performance in today’s competitive global business environment. As this book is interested in explaining the nature of innovation of manufacturing SMEs, the...
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Main Authors: | , , |
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Format: | Book |
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Penerbit Universiti Malaysia Kelantan
2019
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Online Access: | http://discol.umk.edu.my/id/eprint/9232/ |
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Institution: | Universiti Malaysia Kelantan |
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