Innovation and firm’s performance among Malaysian manufacturing SME’s

SMEs commonly compete based on price and quality; however, these may not be enough to gain competitive advantages, sustainability, and superior performance in today’s competitive global business environment. As this book is interested in explaining the nature of innovation of manufacturing SMEs, the...

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Bibliographic Details
Main Authors: Abdullah Al- Mamun, Rajennd Muniady, Syed Ali Fazal
Format: Book
Published: Penerbit Universiti Malaysia Kelantan 2019
Online Access:http://discol.umk.edu.my/id/eprint/9232/
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Institution: Universiti Malaysia Kelantan
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