Social network and market orientation as the key factors in determining the success of Small and Medium Enterprises (SMEs) in Malaysia

This study aims at investigating the key determinants towards SMEs success in Malaysia. Nowadays, SMEs are considered as the main driver for the industrial development in Malaysia. Economic Census of Malaysia (2011) reported that there were around 97.3% of total SMEs establishments in Malaysia. Alth...

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Bibliographic Details
Main Authors: Ramraini Ali Hassan, Riki Stambol Sulaiman
Format: Article
Language:English
Published: Globeedu Group 2016
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/15157/1/Social_network_and_market_orientation_as_the_key_factors_in_determining_the_success_of_Small_and_Medium_Enterprises.pdf
https://eprints.ums.edu.my/id/eprint/15157/
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Institution: Universiti Malaysia Sabah
Language: English