Media framing of a political personality: a case study of a Malaysian politician

• Main Authors: Lee, Kuok Tiung, Mohd Safar Hasim
• Format: Article
• Language: English
• Published: EuroJournals, Inc. 2009
• Subjects: JQ Political institutions and public administration (Asia, Africa, Australia, Pacific Area, etc.)
• Online Access: https://eprints.ums.edu.my/id/eprint/20561/1/Media%20framing%20of%20a%20political%20personality.pdf; https://eprints.ums.edu.my/id/eprint/20561/
• Institution: Universiti Malaysia Sabah

The objective of this paper is to show how newspapers mould the image, personality and reputation of politicians through the pages of the newspapers by playing up or playing down their news and pictures. Using the framing theory, this paper looks at how 11 national and provincial newspapers frame ne...