Determinants of perception toward life insurance and its impact on intention to purchase

Determinants of perception toward life insurance and its impact on intention to purchase

Life insurance is one of the solutions for managing personal financial risks. It is effective in protecting surviving individuals of families against loss of income resulting from the premature death of bread providers. This study aims to investigate the explanatory factors influencing perception to...

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Bibliographic Details
Main Authors: Thien, Sang Lim, Dayang Zuraini Dzulkifli, Zaiton Osman, Rosle Mohidin, Amer Azlan Abdul Jamal
Format: Article
Language:English
English
Published: Penerbit UMS 2020
Subjects:
HG8011-9999 Insurance
Online Access:https://eprints.ums.edu.my/id/eprint/29110/1/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/29110/2/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/29110/
https://jurcon.ums.edu.my/ojums/index.php/lbibf/article/view/2735
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Institution: Universiti Malaysia Sabah
Language: English
English

Internet

https://eprints.ums.edu.my/id/eprint/29110/1/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/29110/2/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/29110/
https://jurcon.ums.edu.my/ojums/index.php/lbibf/article/view/2735

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