Millennial loyalty towards artificial intelligence-enabled mobile banking evidence from Indonesian Islamic banks

• Main Authors: Dwi Suhartanto, Moch Edman Syarief, Ade Chandra Nugraha, Tintin Suhaeni, Ambia Masthura, Hanudin Amin
• Format: Article
• Language: English; English
• Published: Emerald Group Publishing Limited 2021
• Subjects: HG1501-3550 Banking
• Online Access: https://eprints.ums.edu.my/id/eprint/31878/1/Millennial%20loyalty%20towards%20artificial%20intelligence-enabled%20mobile%20banking%20evidence%20from%20Indonesian%20Islamic%20banks_ABSTRACT.pdf; https://eprints.ums.edu.my/id/eprint/31878/2/Millennial%20loyalty%20towards%20artificial%20intelligence-enabled%20mobile%20banking%20evidence%20from%20Indonesian%20Islamic%20banks.pdf; https://eprints.ums.edu.my/id/eprint/31878/; https://www.emerald.com/insight/content/doi/10.1108/JIMA-12-2020-0380/full/pdf?casa_token=mMM5ck6JzUUAAAAA:YcV_9k_9GHyiLa2HlNAnayhswAHZSATfmmgwl3hqul6deC5fwL96JxaaMej5VSCAON8UmnjzfidZbo-QoHNhlrTO7feUobb-83b_kldwHTD9Zja8FjGq
• Institution: Universiti Malaysia Sabah

Purpose: This study aims to examine factors driving millennial loyalty towards artificial intelligence (AI)-enabled mobile banking services in Islamic banks. Design/methodology/approach: This research collected the data from 204 millennial customers of Islamic banks in Aceh, Indonesia. Partial least...