The adoption intention of digital strategy among microenterprises in Sabah
In Malaysia, the uncertain situations such as the politic and economic crisis, natural disaster, security issues and the current pandemic outbreak have led to instability of the business operation in many important economic sectors. Opting for digital strategy means is one of the agile business stra...
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| Main Authors: | , , |
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| Format: | Proceedings |
| Language: | English English |
| Published: |
Faculty of Business, Economics and Accountancy
2021
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/32280/1/The%20adoption%20intention%20of%20digital%20strategy%20among%20microenterprises%20in%20Sabah.ABSTRCT.pdf https://eprints.ums.edu.my/id/eprint/32280/2/THE%20ADOPTION%20INTENTION%20OF%20DIGITAL%20STRATEGY%20AMONG%20MICROENTERPRISES%20IN%20SABAH.pdf https://eprints.ums.edu.my/id/eprint/32280/ https://www.ums.edu.my/fpep/en/seminar-and-conference/seminar-on-business-and-management-sbm/sbm-2021 |
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| Institution: | Universiti Malaysia Sabah |
| Language: | English English |