The adoption intention of digital strategy among microenterprises in Sabah

In Malaysia, the uncertain situations such as the politic and economic crisis, natural disaster, security issues and the current pandemic outbreak have led to instability of the business operation in many important economic sectors. Opting for digital strategy means is one of the agile business stra...

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Bibliographic Details
Main Authors: Chong, Vun Kong, Noor Fzlinda Fabeil, Lim Ming Fook
Format: Proceedings
Language:English
English
Published: Faculty of Business, Economics and Accountancy 2021
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/32280/1/The%20adoption%20intention%20of%20digital%20strategy%20among%20microenterprises%20in%20Sabah.ABSTRCT.pdf
https://eprints.ums.edu.my/id/eprint/32280/2/THE%20ADOPTION%20INTENTION%20OF%20DIGITAL%20STRATEGY%20AMONG%20MICROENTERPRISES%20IN%20SABAH.pdf
https://eprints.ums.edu.my/id/eprint/32280/
https://www.ums.edu.my/fpep/en/seminar-and-conference/seminar-on-business-and-management-sbm/sbm-2021
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Institution: Universiti Malaysia Sabah
Language: English
English

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