Factors That Influence Successful Online Business Among Students in Universiti Malaysia Sabah

• Main Authors: Mohd Syamezie bin Rusdi, Nursyahfika binti Muhammad Yaman, Shufirahziana binti Takin, Mohd Fauzi Helmi, Caroline Geetha
• Format: Article
• Language: English; English
• Published: Penerbit UMS 2021
• Subjects: HF5001-6182 Business
• Online Access: https://eprints.ums.edu.my/id/eprint/32729/1/Factors%20That%20Influence%20Successful%20Online%20Business%20Among%20Students%20in%20Universiti%20Malaysia%20Sabah.pdf; https://eprints.ums.edu.my/id/eprint/32729/2/Factors%20That%20Influence%20Successful%20Online%20Business%20Among%20Students%20in%20Universiti%20Malaysia%20Sabah1.pdf; https://eprints.ums.edu.my/id/eprint/32729/; https://jurcon.ums.edu.my/ojums/index.php/mjbe/article/view/3661/2416
• Institution: Universiti Malaysia Sabah

The study aims to identify the factors that influence the success of online business among undergraduates from Universiti Malaysia Sabah. This exploratory study involved 30 students from the Faculty of Business, Economics and Accountancy, Universiti Malaysia Sabah. The students were chosen using the...