Millennial loyalty in Halal tourism: a destination-based analysis

• Main Authors: Dwi Suhartanto, Dean, David, Nono Wibisono, Carol Y. Lu, Hanudin Amin
• Format: Article
• Language: English; English
• Published: Taylor and Francis Ltd. 2021
• Subjects: GV1-1860 Recreation. Leisure
• Online Access: https://eprints.ums.edu.my/id/eprint/33934/4/Millennial%20loyalty%20in%20Halal%20tourism_%20a%20destination%20based%20analysis.pdf; https://eprints.ums.edu.my/id/eprint/33934/3/Millennial%20loyalty%20in%20Halal%20tourism_%20a%20destination%20based%20analysis%20_ABSTRACT.pdf; https://eprints.ums.edu.my/id/eprint/33934/; https://www.tandfonline.com/eprint/CKQU8XIAUPMTEDCP5QV3/full?target=10.1080/13683500.2021.1924635; https://doi.org/10.1080/13683500.2021.1924635
• Institution: Universiti Malaysia Sabah

This study seeks the answer to the proposed questions of past Halal tourism studies, namely how does loyalty form for Millennial Muslim tourists when they visit domestic or international destinations. The data for this study were collected from 432 Indonesian Muslim Millennials. Using partial least...