Critical success factors for small businesses: A case of Thailand
The 2nd International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) organized by Universiti Malaysia Perlis (UniMAP), 12th - 14th November 2010 at Bayview Beach Resort, Penang, Malaysia.
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Universiti Malaysia Perlis (UniMAP)
2011
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| Online Access: | http://dspace.unimap.edu.my/xmlui/handle/123456789/11515 |
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my.unimap-115152011-04-09T01:38:57Z Critical success factors for small businesses: A case of Thailand Chuthamas, Chittithaworn Md. Aminul, Islam Thiyada, Keawchana chuthamas@unimap.edu.my amin@unimap.edu.my inspirationno1@hotmail.com International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) Business success SMEs External environment Management know-how Thailand The 2nd International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) organized by Universiti Malaysia Perlis (UniMAP), 12th - 14th November 2010 at Bayview Beach Resort, Penang, Malaysia. This study attempted to identify factors that are affecting business success of small and medium enterprises (SMEs) in Thailand. The intention of this study is to provide the understanding on how people should start their business by looking at all the factors affecting business success hence help to reduce the risk of failure and increase chances of success. The study examined eight factors that influence the SMEs business success. These factors are: SMEs characteristic, management and know-how, products and services, Customer and Market, the way of doing business and cooperation, resources and finance, Strategy, and external environment. The theoretical framework has been drawn out and questionnaire was designed based on the factors chosen. Eight hypotheses were developed to find out factors that are affecting Business Success of SMEs in Thailand. The entire hypotheses were successfully tested with SPSS and five hypotheses were accepted. The regression analysis result shown that the most significant factors affecting business success of SMEs in Thailand were SMEs characteristics, customer and market, the way of doing business, resources and finance, and external environment. 2011-04-09T01:38:57Z 2011-04-09T01:38:57Z 2010-11-12 Working Paper http://hdl.handle.net/123456789/11515 en Proceedings of the International Conference on the Roles of the Humanities and Social Sciences in Engineering 2010 (ICoHSE 2010) Universiti Malaysia Perlis (UniMAP) Centre for Communication Skills and Entrepreneurship |
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International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) Business success SMEs External environment Management know-how Thailand |
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International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) Business success SMEs External environment Management know-how Thailand Chuthamas, Chittithaworn Md. Aminul, Islam Thiyada, Keawchana Critical success factors for small businesses: A case of Thailand |
| description |
The 2nd International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) organized by Universiti Malaysia Perlis (UniMAP), 12th - 14th November 2010 at Bayview Beach Resort, Penang, Malaysia. |
| author2 |
chuthamas@unimap.edu.my |
| author_facet |
chuthamas@unimap.edu.my Chuthamas, Chittithaworn Md. Aminul, Islam Thiyada, Keawchana |
| format |
Working Paper |
| author |
Chuthamas, Chittithaworn Md. Aminul, Islam Thiyada, Keawchana |
| author_sort |
Chuthamas, Chittithaworn |
| title |
Critical success factors for small businesses: A case of Thailand |
| title_short |
Critical success factors for small businesses: A case of Thailand |
| title_full |
Critical success factors for small businesses: A case of Thailand |
| title_fullStr |
Critical success factors for small businesses: A case of Thailand |
| title_full_unstemmed |
Critical success factors for small businesses: A case of Thailand |
| title_sort |
critical success factors for small businesses: a case of thailand |
| publisher |
Universiti Malaysia Perlis (UniMAP) |
| publishDate |
2011 |
| url |
http://dspace.unimap.edu.my/xmlui/handle/123456789/11515 |
| _version_ |
1643790186640834560 |