Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
Link to publisher's homepage at https://ijbt.unimap.edu.my
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School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
2022
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my.unimap-753262022-05-22T08:27:33Z Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 A. M., Shahabuddin Md Rizwan, Hassan Md Shahnur Azad Chowdhury Mohammad Nazmul Hoque Syed Md Hasib Ahsan tipu_iiuc@yahoo.com Agent banking Delivery channel Customer perceptions Bangladesh Link to publisher's homepage at https://ijbt.unimap.edu.my The study identifies the impact of agent banking on customer perceptions during COVID-19. Data have been collected from five banks in Bangladesh through a survey questionnaire. Data were collected from 240 users with an interview schedule. With regression analysis, the study finds that agent banking channels of different banks have significant and positive relation on customer perceptions which help the banks to increase revenue. Besides, relationship marketing strategies may convert unbanked people into customer loyalty. Moreover, factors are identified such as reliability and convenience of agent banking have crashed on customer perceptions. This may be of assistance to the policymakers, agents, banks, Bangladesh bank, academicians for further research and actions. 2022-05-22T08:27:33Z 2022-05-22T08:27:33Z 2022-02 Article International Journal of Business and Technopreneurship, vol.12(1), 2022, pages 11-16 2231-7090 (printed) 2232-1543 (online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75326 https://ijbt.unimap.edu.my en School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) |
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UniMAP Library |
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Asia |
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Malaysia |
| content_provider |
Universiti Malaysia Perlis |
| content_source |
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http://dspace.unimap.edu.my/ |
| language |
English |
| topic |
Agent banking Delivery channel Customer perceptions Bangladesh |
| spellingShingle |
Agent banking Delivery channel Customer perceptions Bangladesh A. M., Shahabuddin Md Rizwan, Hassan Md Shahnur Azad Chowdhury Mohammad Nazmul Hoque Syed Md Hasib Ahsan Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| description |
Link to publisher's homepage at https://ijbt.unimap.edu.my |
| author2 |
tipu_iiuc@yahoo.com |
| author_facet |
tipu_iiuc@yahoo.com A. M., Shahabuddin Md Rizwan, Hassan Md Shahnur Azad Chowdhury Mohammad Nazmul Hoque Syed Md Hasib Ahsan |
| format |
Article |
| author |
A. M., Shahabuddin Md Rizwan, Hassan Md Shahnur Azad Chowdhury Mohammad Nazmul Hoque Syed Md Hasib Ahsan |
| author_sort |
A. M., Shahabuddin |
| title |
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| title_short |
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| title_full |
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| title_fullStr |
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| title_full_unstemmed |
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 |
| title_sort |
does agent banking services delivery channel increase customer perceptions? evidence from bangladesh during covid-19 |
| publisher |
School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) |
| publishDate |
2022 |
| url |
http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75326 |
| _version_ |
1738511735695867904 |