Service quality perception and customer satisfaction in Islamic banks of Pakistan: the modified SERVQUAL model
The aim of this study is to measure the relationship between service quality and customer satisfaction among the customers of Pakistani Islamic banks. This study employed a modified SERVQUAL model by introducing a unique dimension of compliance in the context of service industry. A self-administered...
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Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Routledge
2017
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Online Access: | http://ir.unimas.my/id/eprint/15411/2/Service%20quality.pdf http://ir.unimas.my/id/eprint/15411/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-84946434537&doi=10.1080%2f14783363.2015.1100517&partnerID=40&md5=2fbfa1404628e660cb91c51ea0fe1389 |
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Institution: | Universiti Malaysia Sarawak |
Language: | English |