Character Pleasantness in Malaysian Animated Cartoon Characters

Current global trends have proved the creative industry to be one of the important sources of economic growth among developed countries. Creativity and its importance for Malaysia have made it imperative for any business organization to use creativity in a range of ways including multimedia content...

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Bibliographic Details
Main Authors: Arshad, Mohd Rosli, Kim, Hae Yoon, Ahmad Azaini, bin manaf
Format: E-Article
Language:English
Published: EDP Sciences 2018
Subjects:
Online Access:http://ir.unimas.my/id/eprint/22106/3/Character%20Pleasantness%20in%20Malaysian%20Animated%20%28abstract%29.pdf
http://ir.unimas.my/id/eprint/22106/
https://www.shs-conferences.org/articles/shsconf/abs/2018/14/shsconf_ichss2018_02004/shsconf_ichss2018_02004.html
https://doi.org/10.1051/shsconf/20185302004
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Institution: Universiti Malaysia Sarawak
Language: English