Typology of Design Concepts for Luxury Car Showrooms

• Main Authors: Jyi, Mervyn Wong Hsin, Atta Idrawani, Zaini, Dona Rose, Amer Koesmeri, Ruzanah, Abu Bakar
• Format: Proceeding
• Language: English
• Published: 2022
• Subjects: NA Architecture
• Online Access: http://ir.unimas.my/id/eprint/38331/1/Typology%20of%20Design%20-%20Copy.pdf; http://ir.unimas.my/id/eprint/38331/; https://www.researchgate.net/publication/358953678_Typology_of_Design_Concepts_for_Luxury_Car_Showrooms
• Institution: Universiti Malaysia Sarawak

This paper attempts to characterize the typology of luxury car showrooms in Malaysia. The architectural design of luxury car showrooms is subject to changes and development of the economy, technology and behavior of the consumers in the market. It is also dependent on the brand’s Corporate Identity...