Sustaining the growth of SME beach resorts: a case study of Perhentian Island

Coral reefs are proved to be valuable resources for resorts and ecotourism operators. This study seeks to understand on how SME typed beach resorts grow in amid of challenges at Perhentian, a famous island destination of Malaysia. SMEs are vital cog in Malaysia’s realization to become a developed na...

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Bibliographic Details
Main Authors: Awang, Khairil Wahidin, Mustapha, Mazlina
Format: Article
Language:English
Published: Penerbit Universiti Malaysia Terengganu 2020
Online Access:http://psasir.upm.edu.my/id/eprint/22939/1/Sustaining%20the%20growth%20of%20SME%20beach%20resorts%20a%20case%20study%20of%20Perhentian%20Island.pdf
http://psasir.upm.edu.my/id/eprint/22939/
http://jssm.umt.edu.my/wp-content/uploads/sites/51/2020/02/TABLE-OF-CONTENTS-JSSM-_15.1_Januari_2020.pdf
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Institution: Universiti Putra Malaysia
Language: English