Effect of food experience on overall satisfaction: comparison between first-time and repeat visitors to Malaysia

The attractiveness of food as tourism product has partly derived from the gastronomic aspect. The ingredients, the preparations, the end products, and the eating circumstances are cultural, educational, and entertaining. However, there is little research empirically demonstrates if there is a diff...

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Bibliographic Details
Main Authors: Roozbeh, B. H., Ng, Siew Imm, Boo, Huey Chern
Format: Article
Language:English
Published: Faculty of Food Science and Technology, Universiti Putra Malaysia 2013
Online Access:http://psasir.upm.edu.my/id/eprint/28253/1/28253.pdf
http://psasir.upm.edu.my/id/eprint/28253/
http://www.ifrj.upm.edu.my/volume-20-2013.html
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Institution: Universiti Putra Malaysia
Language: English