Elements promoting learning from a strategic partner: a Malaysia case
Strategic alliances (SAs) are becoming a popular and prominent strategy to help many firms sustain its competitive advantage in the rapid and unexpected global economy. This inter-organisational structure is becoming essential feature in today’s intensely competitive market as a means for facilitati...
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2013
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| Online Access: | http://psasir.upm.edu.my/id/eprint/28283/1/28283.pdf http://psasir.upm.edu.my/id/eprint/28283/ http://pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2021%20(1)%20Mar.%202013/08%20Page%20119-132.pdf |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |