Informational sources of sport tourists attending ISTAF super series

Efforts at organizing sport event should involve developing marketing communications that feature sport-events information to potential sport tourists. Using a human and a marker component of Tourist Attraction System Model by Leiper (1990), this paper explores that sport tourists vary in some exten...

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Bibliographic Details
Main Authors: Zarei, Azadeh, Yusof, Aminuddin
Format: Article
Language:English
Published: University of Pitesti, Romania 2014
Online Access:http://psasir.upm.edu.my/id/eprint/34210/1/Informational%20sources%20of%20sport%20tourists%20attending%20ISTAF%20super%20series.pdf
http://psasir.upm.edu.my/id/eprint/34210/
http://efsupit.ro/archive/1/68
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Institution: Universiti Putra Malaysia
Language: English