Relationships between Malaysian food image, tourist satisfaction and behavioural intention

Relationships between Malaysian food image, tourist satisfaction and behavioural intention

This study aims to examine tourists’ satisfaction towards Malaysian food and their future behavioural intentions. A survey was carried out at the Kuala Lumpur International Airport (KLIA) and Low Cost Carrier Terminal (LCCT) in Malaysia. A sample of 392 tourists was obtained at the respective depart...

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Bibliographic Details
Main Authors: Leong, Quee Ling, Abdul Karim, Muhammad Shahrim, Othman, Mohhidin, Mohd Adzahan, Noranizan, Ramachandran, Sridar
Format: Article
Language:English
Published: IDOSI Publications 2010
Online Access:http://psasir.upm.edu.my/id/eprint/44486/1/Relationships%20between%20Malaysian%20food%20image%2C%20tourist%20satisfaction%20and%20behavioural%20intention.pdf
http://psasir.upm.edu.my/id/eprint/44486/
https://www.idosi.org/wasj/wasj10(T&H)2010.htm
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Institution: Universiti Putra Malaysia
Language: English

Internet

http://psasir.upm.edu.my/id/eprint/44486/1/Relationships%20between%20Malaysian%20food%20image%2C%20tourist%20satisfaction%20and%20behavioural%20intention.pdf
http://psasir.upm.edu.my/id/eprint/44486/
https://www.idosi.org/wasj/wasj10(T&H)2010.htm

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