Value of social network for development of rural Malay herbal entrepreneurship in Malaysia

• Main Authors: Paul, Kamal Chandra, Hamzah, Azimi, Abu Samah, Bahaman, Ismail, Ismi Arif, D'Silva, Jeffrey Lawrence
• Format: Article
• Language: English
• Published: Elsevier 2014
• Online Access: http://psasir.upm.edu.my/id/eprint/53375/1/Value%20of%20social%20network%20for%20development%20of%20rural%20Malay%20herbal%20entrepreneurship%20in%20Malaysia.pdf; http://psasir.upm.edu.my/id/eprint/53375/; https://www.sciencedirect.com/science/article/pii/S1877042814029188
• Institution: Universiti Putra Malaysia

The purpose of the study was to explore the value of social networking among rural Malay herbal entrepreneurs in Malaysia. It was a qualitative case study research and in-depth interview was used to collect data from ten rural Malay herbal entrepreneurs and conducted in MAHA (Malaysian Agriculture,...