Patterns of schematic structure and strategic features in newspaper editorials: a comparative study of American and Malaysian editorials
To carry a message through effectively to the public, newspaper editors need to employ the generic pattern of editorials as a rule of thumb. Yet few studies have investigated the schematic structure and persuasive style of editorials. Hence, this study aims to compare the generic characteristics in...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sage Publications
2016
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| Online Access: | http://psasir.upm.edu.my/id/eprint/53493/1/Patterns%20of%20schematic%20structure%20and%20strategic%20features%20in%20newspaper%20editorials.pdf http://psasir.upm.edu.my/id/eprint/53493/ http://journals.sagepub.com/doi/abs/10.1177/1750481316674754?journalCode=dcma |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |