Conceptual exploration of the relationship between communication leadership, corporate culture and corporate reputation in the leading media government-linked companies

• Main Authors: Md Tahir, Zainal Arifin, Abdullah, Zulhamri, Syed Alsagoff, Syed Agil, Hasan, Nurul Aien
• Format: Article
• Language: English
• Published: Zes Rokman Resources 2018
• Online Access: http://psasir.upm.edu.my/id/eprint/63966/1/Conceptual%20exploration%20of%20the%20relationship%20between%20communication%20leadership%2C%20corporate%20culture%20and%20corporate%20reputation%20in%20the%20leading%20media%20government-linked%20companies.pdf; http://psasir.upm.edu.my/id/eprint/63966/; http://jesoc.com/volume-9-february-2018-issue-2/
• Institution: Universiti Putra Malaysia

This study will conceptually explore the role of CEOs as communication leaders among the leading media government-linked companies. The collective narratives are expected to yield ideas concerning how their respective corporate communication schemes are structured, managed and practiced. New forms o...