Halal food authenticity: does it matter to you?
To the Muslims, the claim for Halal is not debatable. The current Halal food industry as required by 1.8 billion Muslims is estimated to be worth USD 1.6 trillion by 2018. In this respect, the Halal food industry is projected to be the fastest growing and most lucrative business segment in the very...
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| Main Author: | |
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| Format: | Inaugural Lecture |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2017
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| Online Access: | http://psasir.upm.edu.my/id/eprint/66832/1/20181019172451PROF._SHUHAIMI_INAUGURAL.pdf http://psasir.upm.edu.my/id/eprint/66832/ http://www.pnc.upm.edu.my/upload/dokumen/20181019172451PROF._SHUHAIMI_INAUGURAL.pdf |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |