Pattern of mobile phone usage among fishermen in Pangkor Island
Mobile phone has emerged as one of the important tools in this digital era. It has benefited various groups of community and fishermen are one of them. The main attempt of this paper is to identify the pattern of mobile phone usage among fishermen in Pangkor Island in Malaysia. This study is quantit...
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Universiti Putra Malaysia
2012
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Online Access: | http://psasir.upm.edu.my/id/eprint/66970/1/IPSAS_2012-2.pdf http://psasir.upm.edu.my/id/eprint/66970/ |
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my.upm.eprints.669702019-03-06T05:32:36Z http://psasir.upm.edu.my/id/eprint/66970/ Pattern of mobile phone usage among fishermen in Pangkor Island Mohamed Shaffril, Hayrol Azril Omar, Siti Zobidah Bolong, Jusang Alby, Jeffrey Lawrence D'Silva Mobile phone has emerged as one of the important tools in this digital era. It has benefited various groups of community and fishermen are one of them. The main attempt of this paper is to identify the pattern of mobile phone usage among fishermen in Pangkor Island in Malaysia. This study is quantitative in nature where a total of 250 of Pangkor Island fishermen were selected as the respondents. Findings have confirmed that though majority of the fishermen do not spend so much time and money for making and receive calls and SMS/MMS, mobile phone is still a crucial fisheries tool for them particularly on its role in strengthening their safety and ease their communication process with their family while conducting their fishing operation. Albeit mobile phone superior functions in marketing, fishermen in Pangkor Island seem to place less interest on it. A number of discussions have been highlighted whereby it is a hope that it can provide ideas for the concern parties in maximizing mobile phone benefits for the fishermen. Universiti Putra Malaysia 2012 Conference or Workshop Item PeerReviewed text en http://psasir.upm.edu.my/id/eprint/66970/1/IPSAS_2012-2.pdf Mohamed Shaffril, Hayrol Azril and Omar, Siti Zobidah and Bolong, Jusang and Alby, Jeffrey Lawrence D'Silva (2012) Pattern of mobile phone usage among fishermen in Pangkor Island. In: Seminar Hasil Penyelidikan IPSAS 2012, 15 Dis. 2012, Universiti Putra Malaysia. (pp. 15-28). |
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Mobile phone has emerged as one of the important tools in this digital era. It has benefited various groups of community and fishermen are one of them. The main attempt of this paper is to identify the pattern of mobile phone usage among fishermen in Pangkor Island in Malaysia. This study is quantitative in nature where a total of 250 of Pangkor Island fishermen were selected as the respondents. Findings have confirmed that though majority of the fishermen do not spend so much time and money for making and receive calls and SMS/MMS, mobile phone is still a crucial fisheries tool for them particularly on its role in strengthening their safety and ease their communication process with their family while conducting their fishing operation. Albeit mobile phone superior functions in marketing, fishermen in Pangkor Island seem to place less interest on it. A number of discussions have been highlighted whereby it is a hope that it can provide ideas for the concern parties in maximizing mobile phone benefits for the fishermen. |
format |
Conference or Workshop Item |
author |
Mohamed Shaffril, Hayrol Azril Omar, Siti Zobidah Bolong, Jusang Alby, Jeffrey Lawrence D'Silva |
spellingShingle |
Mohamed Shaffril, Hayrol Azril Omar, Siti Zobidah Bolong, Jusang Alby, Jeffrey Lawrence D'Silva Pattern of mobile phone usage among fishermen in Pangkor Island |
author_facet |
Mohamed Shaffril, Hayrol Azril Omar, Siti Zobidah Bolong, Jusang Alby, Jeffrey Lawrence D'Silva |
author_sort |
Mohamed Shaffril, Hayrol Azril |
title |
Pattern of mobile phone usage among fishermen in Pangkor Island |
title_short |
Pattern of mobile phone usage among fishermen in Pangkor Island |
title_full |
Pattern of mobile phone usage among fishermen in Pangkor Island |
title_fullStr |
Pattern of mobile phone usage among fishermen in Pangkor Island |
title_full_unstemmed |
Pattern of mobile phone usage among fishermen in Pangkor Island |
title_sort |
pattern of mobile phone usage among fishermen in pangkor island |
publisher |
Universiti Putra Malaysia |
publishDate |
2012 |
url |
http://psasir.upm.edu.my/id/eprint/66970/1/IPSAS_2012-2.pdf http://psasir.upm.edu.my/id/eprint/66970/ |
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