The effect of sourcing strategies on the relationship between competitive strategy and firm performance
The paper presents a study which seeks to add to the body of knowledge that relates Porter’s generic strategies, and sourcing strategies to organizational performance in the context of Malaysia manufacturing industry. Using mail survey, the study first identified the natural taxonomy of two strateg...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
World Business Institute
2009
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| Online Access: | http://psasir.upm.edu.my/id/eprint/7428/1/The%20effect%20of%20sourcing%20strategies%20on%20the%20relationship%20between%20competitive%20strategy%20and%20firm%20performance.pdf http://psasir.upm.edu.my/id/eprint/7428/ http://www.irbrp.com/previous_issue/April/2009 |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |