Factors influencing performance of entrepreneurs of farmers market in Malacca

• Main Authors: Wan Bakar, Wan Mohd Marzuki, Mohd Nawi, Nolila, Abdul Rahman, Arifuddin
• Format: Conference or Workshop Item
• Language: English
• Published: Faculty of Agriculture, Universiti Putra Malaysia 2018
• Online Access: http://psasir.upm.edu.my/id/eprint/77335/1/8TH%20IAC%20%E2%80%93%206TH%20ISFA%202018-20.pdf; http://psasir.upm.edu.my/id/eprint/77335/
• Institution: Universiti Putra Malaysia

This study aims to find and explore the factors influencing performance of farmer’s market entrepreneurs in Malacca and the association between respondent’s demographic profile and performance. A survey was conducted using structured questionnaire which was distributed among entrepreneurs in farmers...