Muslim consumers' awareness and perception of halal food fraud

• Main Authors: Ruslan, Akma Aizatul Ain, Kamarulzaman, Nitty Hirawaty, Sanny, Maimunah
• Format: Article
• Language: English
• Published: Faculty of Food Science and Technology, Universiti Putra Malaysia 2018
• Online Access: http://psasir.upm.edu.my/id/eprint/77410/1/11%20-%20IFRJ18582.R1%20Edited.pdf; http://psasir.upm.edu.my/id/eprint/77410/; http://www.ifrj.upm.edu.my/25%20(07)%202018%20supplementary%201/11%20-%20IFRJ18582.R1%20Edited.pdf
• Institution: Universiti Putra Malaysia

Halal is an important aspect of food selection as it is one’s part to obey religious obligations and commandments. Since the halal food industry covers the farm-to-table operations, therefore unwanted practices which culminate to halal food fraud along food supply chain has become a major concern am...