Manoeuvring SME beach resorts in choppy environment: entrepreneurs’ perspective
This study seeks to understand how entrepreneurs of SME beach resorts mitigate challenges in their efforts to survive and simultaneously expand their businesses. SMEs in tourism related industry including beach resorts cater towards accommodating increased number of tourist arrivals. Malaysia target...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Inderscience
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/86640/1/Manoeuvring%20SME%20.pdf http://psasir.upm.edu.my/id/eprint/86640/ https://www.inderscience.com/info/inarticle.php?artid=105471 |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |
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