Perception Of Malaysians Towards Unit Trust Investments: a Case Study in Klang Valley

Consumer behavior from the marketing perspective has brought the surface of the an exciting area for study and research. The way consumer behaves, acts and decides on certain matters have been the focal interest among the researcher. The reason is in order to produce products and services according...

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Bibliographic Details
Main Authors: Wan Rasyidah Wan Nawang, Nor Hazlah Hashim, Ainulashikin Marzuki
Format: Research Report
Language:English
Published: 2009
Online Access:http://dspace.unimap.edu.my/xmlui/handle/123456789/1528
http://hdl.handle.net/123456789/1528
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Institution: Universiti Sains Islam Malaysia
Language: English