Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia
Kajian ini menyiasat sama ada ciri-ciri organoleptik, persepsi risiko, persepsi kandungan kimia, petunjuk kontekstual and kepercayaan kepada syarikat air, kemudahan, harga and sikap terhadap alam sekitar mempengaruhi tingkah laku pengguna terhadap air minuman. Rangka kerja untuk kajian ini adalah be...
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my.usm.eprints.30648 http://eprints.usm.my/30648/ Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia Tan , Patrick Foon Cheng HF5001-6182 Business Kajian ini menyiasat sama ada ciri-ciri organoleptik, persepsi risiko, persepsi kandungan kimia, petunjuk kontekstual and kepercayaan kepada syarikat air, kemudahan, harga and sikap terhadap alam sekitar mempengaruhi tingkah laku pengguna terhadap air minuman. Rangka kerja untuk kajian ini adalah berdasarkan Teori Atribusi. This study investigates whether organoleptic properties, risk perception, perceived chemical content, contextual cues, trust in water companies, convenience, price and environmental attitude influence Malaysian consumers’ consumption behavior of drinking water. Attribution Theory underlies the model framework in this study. 2015 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/30648/1/Patrick_Tan_Thesis.pdf Tan , Patrick Foon Cheng (2015) Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia. Masters thesis, Universiti Sains Malaysia. |
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HF5001-6182 Business Tan , Patrick Foon Cheng Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
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Kajian ini menyiasat sama ada ciri-ciri organoleptik, persepsi risiko, persepsi kandungan kimia, petunjuk kontekstual and kepercayaan kepada syarikat air, kemudahan, harga and sikap terhadap alam sekitar mempengaruhi tingkah laku pengguna terhadap air minuman. Rangka kerja untuk kajian ini adalah berdasarkan Teori Atribusi.
This study investigates whether organoleptic properties, risk perception, perceived chemical content, contextual cues, trust in water companies, convenience, price and environmental attitude influence Malaysian consumers’ consumption behavior of drinking water. Attribution Theory underlies the model framework in this study. |
format |
Thesis |
author |
Tan , Patrick Foon Cheng |
author_facet |
Tan , Patrick Foon Cheng |
author_sort |
Tan , Patrick Foon Cheng |
title |
Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
title_short |
Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
title_full |
Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
title_fullStr |
Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
title_full_unstemmed |
Factors Influencing Consumers’ Consumption Behavior Of Drinking Water In Malaysia |
title_sort |
factors influencing consumers’ consumption behavior of drinking water in malaysia |
publishDate |
2015 |
url |
http://eprints.usm.my/30648/1/Patrick_Tan_Thesis.pdf http://eprints.usm.my/30648/ |
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1643707229022453760 |